Marketing (BBA)

Marketing (BBA)

Start your journey toward a successful career in marketing with a Bachelor of Business Administration (BBA) degree in Nepal. The Marketing program at Thames is designed to provide you with a well-rounded business education, with a particular focus on marketing avenues and concepts crucial for success in the field. Students gain a broad spectrum of business knowledge, covering areas such as operations, resource management, strategy, accounting, and finance.

Our Bachelor of Business Administration program, specializing in Marketing, is a 4-year, 8-semester program offered by the Thames School of Business & Management, in affiliation with the Faculty of Management, Tribhuvan University. To graduate, students must complete 120 credit hours of coursework and practicum training, including a comprehensive BBA marketing project.

By choosing BBA-Marketing, you will be encouraged to think critically and ethically, ensuring that you emerge as a versatile and socially responsible marketing professional, ready to tackle real-world challenges. Join us at Thames International College and start shaping your future in the ever-evolving world of marketing.

Note: All students interested in applying to the BBA program are required to pass the CMAT (Central Management Admission Test) conducted by Tribhuvan University.

Learn more about CMAT

Program Structure

BBA-Marketing: Exploring the Scopes in Nepal

Our BBA-Marketing program is designed with a clear set of objectives to prepare you for a successful career in the dynamic world of business. The scope of Marketing in Nepal is immense from brand management to digital marketing to market research to advertising, or sales; choosing our BBA-Marketing program positions you for long-term success in the dynamic and ever-evolving world of marketing. You'll hone your organizational and strategic thinking skills, enabling you to devise innovative marketing strategies that resonate with target audiences and achieve business objectives.

Our focus on leadership development will nurture your ability to inspire and motivate teams, making you a valuable asset in any organization. Enrolling in our BBA program with a marketing concentration will provide you with a broad range of skills that will help you succeed in the business world for years to come.

Key Benefits of BBA Program:

• Comprehensive educational experience,
• Application of economic principles in business decision-making,
• Sharpened organizational and strategic thinking skills,
• Marketing expertise for effective promotion and consumer understanding
• Emphasis on leadership development,
• Effective communication, critical thinking, problem-solving, and ethical decision-making skills,
• Versatile skill set for diverse career opportunities.

Marketing (BBA) Tuition Scholarships

Thames offers scholarships to students requiring financial aid. Scholarships are awarded based on need, merit, and students' performances. Learn more about scholarships available at Thames.

BBA-Marketing Eligibility Criteria

Certain academic and extracurricular criteria have to be met for applicants to enroll in a BBA program at Thames International College. Academic proficiency is a necessary prerequisite, but the college also looks for students who value experiential learning, who aspire to become creative professionals and learners, and who we think would make the most of our resources. Applicants will be reviewed through their applications and interviews before being admitted.

Minimum Academic Requirements (10+2: HSEB/CBSE/ISC or equivalent Boards)

• Passed all subjects of 11th and 12th grade,
• Can be from any stream, be it Management, Hotel Management, Science, or Humanities,
• A minimum CGPA of 1.8 in 10+2 with a minimum of D in all individual subjects or minimum of second division marks in any equivalent Board.

Minimum Academic Requirements (A-Levels)

• Should have completed 3.5 credit (GP plus 3 courses),
• Should have been provided equivalence by Nepal Education Board (NEB).